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Brenda Alicia Cantú Lozano
Paseo de la Juventud 2405, Col. Cumbres 3er Sector. Monterrey, Nuevo Leon, Mexico, 64610
Tel: +52 (81)8300-4670
Cellphone: +52 (181)8029-7277

Professional Objective
To work and develop myself in areas related to training, corporate communication and new technologies.

Experience
CGBot Monterrey, NL
Human Resources (Octubre 2007 – Present)

  • Monitor Artist Metrics.
  • Organize logistics for events, awards and recognition.
  • Office Management.
  • Process Documentation.
  • Support Outsource Accounting.
  • Hiring of new talent.
  • Payroll.
  • Development of Policy Documents.
  • Job description.
  • Job evaluation.
Softtek San Pedro Garza García, NL
Marketing and Sales Support (February 2007 – October 2007)

  • Lead generation and account assignment, contact and company analysisis for prequalification and segmentation.
  • Redacting and creating informative e-mails for the team.
  • Marketing processes.
  • Adjustment of offer and message in line with different needs of clients and sales.
  • Website redesign.
  • Print material redesign.
  • Ensure all information is consistent throughout printed material, website and sales kit.
  • Event planning and organization.
  • Design of print material.
  • Design and development of invitations.
  • Calls and e-mail invitations to event.
  • Evaluation of different providers and their offers.
  • Quote and budget proposals for event.
  • Design, development and evaluation of promotional and printed material.
  • Active participation and assistance.
  • Evaluation and research on providers.
  • Quality control of promotional material and other products.
  • Evaluation and hiring of promotional material and other products.
  • Evaluation of different providers' quotes.

Hispanic Teleservices Monterrey, NL
Trainer and communications Manager (January 2005 - January 2007)

  • Lead all Rollouts and Initiatives across all lines of business
  • Offer and incorporate creative and unique ideas into all Communication strategies while respecting the Corporate Culture.
  • Collaborate with Professional Services for all projects, including client visits information rollouts and client communications
  • Attend Conference Calls with clients to keep all operation leads and support areas abreast of Communications
  • Assuring the effective rollout of training material – establishing new process for info rollout success and following it
  • Design and implement quarterly communications strategies, that drive site performance through educational and motivational messages
  • Evaluates the impact of different communication channels (internal and external) and messaging strategies by seeking feedback to ensure future communications are effective.
  • Translate high-level communications requests into actionable messages.
  • Ensure all communications are consistently branded with the approved site look and feel and representative of corporate objectives by utilizing available templates and style guides.
  • Act in conjunction with Human Relations manager to coordinate proper support to rewards and recognitions.
Trainer (February 2004 - January 2005)
  • Creation of Manuals Uptrainings, Reinforcements and Handbooks for Different Trainings
  • Training in Technical Support for Broadband and Narrowband connections, Account Services, Translation
  • Support for supervisors, finding out where reinforcement is needed.
  • Attending conference calls with clients.
  • Locating opportunity areas in the business finding and creating strategies to improve these areas.
Call Center Supervisor (june 2003 – February 2004)
  • Call Center Supervisor.
  • Managing technical support team, by monitoring quality and motivating team members.
  • Broadband technical support trainer.
Technical Support (April 2002 – June 2003)
  • Billingual Technical Support
  • Broadband technical support trainer.
Instituto Tecnológico y de Estudios Superiores de Monterrey Monterrey, NL
Online Tutor (September 2000 -September 2001)
  • Respond to simple and complex questions about computer hardware and software.
  • Coordinator of the continuing education courses and responsible for the day-to-day management of all department tutors.
  • Totally responsible for answering questions, tutoring and helping students with technical problems for the "Navigating Internet" course.
Cablevisión Monterrey Monterrey, NL
Graphic Design (October 1999 - June 2000)
  • Created and designed television and print advertising for numerous products.
  • Scheduled and placed advertising with the local cable company, Cablevision Monterrey, a division of Grupo Multimedios, and the local newspapers El Diario de Monterrey and the Extra.
  • Redesigned old advertising to create new images, using creative ideas.

Administrative Experience

North American International Trade Corridor Partnership, San Nicolás de los Garza, NL
Administrative Assistant (June 2000 – September 2000)
  • Performed accurate day-to-day translations, including all bilingual presentations.
  • Planned and organized diverse events, including the First Legislative Reunion in Acapulco, and Board of Director meetings.
  • Fiscally responsible the organization's for the bank accounts, transfers, payroll, collecting dues, and maintaining the membership database.

Education

  • Instituto Tecnológico y de Estudios Superiores de Monterrey, Monterrey, NL
    Masters in Communications, specializing in both multimedia and advertising. (August 2000 - December 2005)
  • Universidad Autónoma de Nuevo León, Facultad de Ciencias de la Comunicación, Monterrey, NL
    Bachelor of Science - Communications. Major: Organizational Development (August 1995 - June 1999)
  • Instituto Tecnológico y de Estudios Superiores de Monterrey, Monterrey, NL
    Three-year course pertaining to translations and interpretations (January 1996 - May 1999)

Abilities

  • Languages: Bilingual English and Spanish. Basic French and Icelandic.
  • Computer Software : Office XP, Adobe, OS X

Personal Affiliations

  • Cadena Linden - Past member
  • Past writer for the High School Monthly Newspaper Nuevo Foro
  • Toastmasters - Past member

Personal Data

  • Date of Birth – July 15, 1977
  • Health - Excellent
  • Valid Mexico Driver's License – # 675113
  • Criminal/Arrest Record – None

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